LISTE D'AMOUR #2

Welcome to the the list of the top 5 things we loved working on during the months of October & November 2017.

Have a read and if you love the content then add your deets at the end of this blog to keep up-to-date!

If you would like to work with us, lets arrange to grab a coffee, drop me a mail: chris@lovepr.co.uk


1. DOWN ROYAL RACECOURSE FESTIVAL OF RACING

Love PR launched the Down Royal Festival of Racing at the Ulster Museum for sponsors, media and stakeholders.  The festival was officially launched by Belfast boxer and former WBA super featherweight world champion Carl Frampton, a previous attendee to Down Royal. The festival, the highlight of the racing year at the Co. Down racecourse, took place over two days on Friday 3rd and Saturday 4th November which saw the National Hunt Horse Racing descend upon the Co. Down race track.  Key moments from the festival included the JNWine.com Champion Chase and the Victoria Square Best Dressed Lady Competition with a spectacular winning prize of a ten night trip to Rio de Janeiro.  The next race meeting takes place on Boxing Day, 26th December.  For details go to www.downroyal.com


2. UNICORN GROUP PURCHASE FORMER COCA-COLA SITE

We announced the multi-million purchase of the former Coca-Cola site at Lambeg by the Unicorn Group. Over the next six months the company plans to relocate its head office and existing manufacturing sites in Lisburn and Markethill to the new 17.5 acre location. Unicorn Group is a privately-owned Northern Irish company with a diverse portfolio of businesses manufacturing interlocking PVC floor tiles, washroom products, medical and recycling bins currently exporting to over 40 countries worldwide mainly Western Europe but as far afield as Chile, India, Australia and UAE. The business has grown over 40% in the last 2 years and in 2016 acquired a Belgian based company transferring production from mainland Europe to Northern Ireland.

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3. IN CONVERSATION WITH CHRIS SUTTON

Belfast born Chris Sutton took over the Mac Theatre recently to talk about his varied career to date working as a fashion designer and photographer.  Guests were given an insight into creating tour pieces for Lady Gaga and her dancers, working behind the scenes at Dior and Fendi and gaining access into the state of the art archives of Chanel working alongside Amanda Harlech to create Karl Lagerfeld's Retrospective Exhibition.

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4. BLOGGING FOR BUSINESS WORKSHOP

Following on from September's PR Masterclass, we were back at Ormeau Business Park delivering a Blogging for Business workshop to SMEs.  The workshop covered blog strategy, idea generation and how a business blogs can help with building relationships with clients and prospective clients; building credibility as an expert in your field and helping to improve organic SEO.  If you would like to discuss an in-house training session for your organisation drop an email to chris@lovepr.co.uk


5. IT'S CHILLI, NOT CHILLY!

With winter setting in and temperatures plummeting across the island of Ireland, South Africans are gearing up for summer and getting ready to hit the beach this Christmas. To honour their homeland, Nando’s has created the Mzansi Christmas Burger which delivers a touch of South African heat and UK festive cheer to Nando’s restaurants across the Christmas period.  The Mzansi Christmas Burger is inspired by traditional Christmas flavours mixed with some South African heat. The word ‘Mzansi’ is a popular slang word for South Africa in the Xhosa language (one of 11 official languages of South Africa.  Mixing festive favourites and African heat the burger features a PERi-PERi chicken breast fillet and flame grilled thigh, with mushroom and chestnut pâté, cranberry sauce, festive slaw and crispy onions.  Nando’s is joining the fight against malaria by helping combat the spread of the deadly disease in Mozambique, the birth place of PERi-PERi. Nando’s has launched a limited edition six pack of its PERi-PERi sauces with all profits going towards the cause.

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AUGUST - LISTE D'AMOUR

Welcome to the the list of the top 5 things we loved working on during the month of August 2017.

Have a read and if you love the content then add your deets at the end of this blog to keep up-to-date!

If you would like to work with us, lets arrange to grab a coffee, drop us a mail: chris@lovepr.co.uk


1. SMART NI RETAIL CONFERENCE LAUNCH

Love PR launched Smart NI Retail, a one day masterclass set to take place in September to help Northern Ireland’s beleaguered retailers and high street traders compete online. Smart NI is set to debunk the decline of the high street through a series of interactive workshops and industry expert lead seminars which will equip the attending retailers with the digital marketing information, ideas on how to integrate innovation and technologies into their business to help them thrive and survive, with a core focus on how to create better customer experiences both instore and online. To book click here: www.ti.to/smart/retail

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2. NANDO'S LEAVING CERT (A' LEVEL) RESULTS

Students across the island of Ireland received their Leaving Cert and A' Level results during August. Whether heading to uni or college, into the world of work, or off travelling the world, Nando’s wanted to share in the celebration, and in the true spirit of PERi-PERi, offered some free chicken in support of 2017 school leavers. Students claimed their free 1/4 chicken across the country.  There were over 36 million opportunities to see and hear about this Nando's activation from Belfast to Derry and from Dublin to Cork.

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3. SLIM'S HEALTHY KITCHEN NEW MENU IMAGES

Slim's Healthy Kitchen have been exploring new innovations, flavours and combinations for a new menu launch later this year.  We have been helping them with their launch plans including creating and styling menu imagery.  Here's a little teaser of their new breakfast protein pancakes.  Keep posted for updates on menu launch date at their Lisburn Road and Belmont Road restaurants in Belfast. 

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4. LOCO PIZZA & GRILL - UNLIMITED WINGS

Wing lovers can flock to Loco Pizza & Grill in Dundonald for delicious, buffalo wings and a beer or soft drink all for £15 every Tuesday.  So, if you're hungry and on a budget, take flight to Loco for LITERALLY, ALL - YOU - CAN - EAT! After we shot this pic, we tucked into the 100 wings it took to make this scene.  SO DAMN GOOD!

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5. BELFAST OKTOBERFESTLAUNCH

Belfast Oktoberfest launched in Victoria Square Dome as the city announced Custom House Square will be transformed to welcome the 10 day event from Thursday 19th until Saturday 28th October.  In partnership with Bavarian beer Erdinger discerning beer drinkers, beer lovers and hedonists alike will be served traditional steins of the full Erdinger range in true Oktoberfest style by welcoming hosts in Bavarian style lederhosen and dirndl dresses. 

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WATCH MAYA JAMA AND SEAPA’S PERi-PERi PILGRIMAGE IN SOUTHERN AFRICA

  • Part one of Nando’s three-part First Heat series launches
  • BBC People Just Do Nothing star Allan ‘Seapa’ Mustafa investigates Mozambique’s pirate radio
  • Maya Jama goes wedding dress shopping
Seapa & Maya Jama

Seapa & Maya Jama

TV and radio presenter Maya Jama (Rinse FM and ITV, Cannonball) and actor Allan ‘Seapa’ Mustafa (BBC, People Just Do Nothing) star in First Heat, an entertaining new online series set in Southern Africa. Whilst eating and competing their way through Mozambique and South Africa, the hilarious duo retrace the journey of PERi-PERi chillies, from its humble beginnings in Africa to menus around the world.

As well as braving unusual delicacies and meeting the people that farm 494 acres (400 football fields) of Nando’s unique PERi-PERi chillies, Maya and Seapa get stuck in to the music, fashion and lifestyle of the locals.

Best known for writing and starring in cult BBC hit, People Just Do Nothing, the series showcases Seapa’s secret culinary skills. Future episodes will see Maya try on a wedding-ready capulana (despite revealing her boyfriend, grime star Stormzy, doesn’t know they’re getting married yet!), and Seapa cooks up a Southern African inspired storm with his own Bunny Chow recipe. With both stars having built their careers in radio back in London, the pair learn the historical significance of former pirate station, Radio Mozambique.

See how you can make Seapa’s Bunny Chow recipe at this link: https://youtu.be/PPQD3Y0ogIE

The series is part of Nando’s This is PERi-PERi, a collection of short films exploring the restaurant’s Southern African heritage. For more information, visit www.nandos.co.uk/thisisperiperi