Just like the world of film and music having their own awards at present such as the BAFTAs, The Oscars and The Brits, businesses also have the chance to shine and to be recognised for their work, processes and products.
Currently there’s a call for entries to the Belfast Telegraph Business Awards, DANI Awards, Belfast Business Awards, LCN Awards Irish News Workplace & Employment Awards and Made in Northern Ireland Awards to name but a few.
There are multiple benefits to being shortlisted and winning which might include building trust, boosting staff morale, cut-through the noise of competitors, profiling your business, attract staff, retain staff and the prestige of winning. Many organisations also see an increase on the number of inbound new business enquiries from award wins – this is true in my case having picked up CIPR NI PRide Award Independent Practitioner for three consecutive years 2013, 2014 & 2015.
Having been a judge myself for numerous awards there’s some points to note when compiling your entry.
Keep your award entry simple, the judges may not be familiar with your industry or product so keep it to the point and concise. Outline the purpose of the entry and the value the award entry has brought to the business. Judges love statistics so be sure to include facts and figures and the impact on the business.
My number one rule is don’t bullshit – the judges will see through this!
If you are thinking of entering an award for your industry this year and need a helping hand in putting the entry together give me a shout! email@example.com / +447968477592